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New: Goodyear EfficientGrip Compact 2
Recently Goodyear announced the launch of their latest tyre - the Goodyear EfficientGrip Compact 2.
A tyre that is specifically designed to enhance performance in compact cars, catering to the needs of the small passenger vehicle segment and helping to boost Goodyear’s goal of being the leading brand in the field.
As part of the renowned EfficientGrip family - which includes the EfficientGrip Performance 2 and EfficientGrip 2 SUV - the EfficientGrip Compact 2 expands Goodyear's comprehensive range of tyres to accommodate 14" and 15" wheel sizes.
With compact vehicles accounting for 34% of the premium
car tyres market, this new addition has been developed to address a significant demand.
The EfficientGrip Compact 2 stands out for its technological advancements aimed at optimising performance and safety.
Dry Weather Performance
Featuring Dry Stability Technology, the tyre is said to improve handling by increasing the tyre's contact patch – thanks to an optimized pattern in the shoulder area.
This works to enhance stability and control even in challenging driving conditions.
Wet Weather Performance
Goodyear also places great importance on safety in wet weather with their Wet Grip Technology.
By incorporating a substantial number of gripping edges, the tyre delivers optimal grip on wet surfaces – as the tyre is efficient in dispersing surface water.
Sipes, which are thin slits across the tyre tread, play a crucial role in channelling water away from the contact patch - enhancing the tyre's wet grip capabilities.
Goodyear’s Compact Car Tyre
Sonia Leneveu, the Director of Marketing Consumer Europe at Goodyear, expressed enthusiasm about the EfficientGrip Compact 2 and its contribution to the company's product lineup.
In a recent press release, Sonia Leneveu was quoted as saying:
“The EfficientGrip Compact 2 brings more performance to our range of compact car tires. It remains an important market segment for the industry and means we have our best ever line-up of products. Goodyear’s award-winning EfficientGrip range continues to go from strength to strength, now serving a larger proportion of the automotive market than ever before.”
With the EfficientGrip range gaining recognition and popularity, Goodyear is well-positioned to cater to a larger share of the
automotive market.
Goodyear, being one of the largest tyre companies globally, is committed to excellence and innovation. With manufacturing facilities in 23 countries and a dedicated team of approximately 74,000 employees, the company has a strong global presence.
To learn more about Goodyear and their extensive range of products, visit the
Goodyear section on Blackcircles.com.
The Goodyear EfficientGrip Compact 2
The release of the EfficientGrip Compact 2 is a significant milestone for Goodyear as they expand their product offerings to cater to the needs of the compact car market.
With advanced technologies and a commitment to safety and performance, Goodyear is solidifying its position as a leader in the tyre industry.